Lou.p.tales – Logo -Graphics

Stack Logo, Full Colour

Landscape Logo

Mono Logo

Background Scatter Pattern

CLIENT	Dr Louise Phillips – LOUPTALES
BRIEF	Having specialised in storytelling as an agent to social change for decades, louse wanted to develop her own brand and site as a publishing facility for her academic and life’s work.
RESPONSE	The logo is fun playful and open drawing in the feminist colours of blue and purple. A looseness in the typography matched the creative storytelling approach, the scatter pattern denotes random playful movement.
DESIGNER	Paula Jayne